Kia Motors unveiled the concept EV5 at the China Electric Vehicle Day event today. This all-electric SUV concept car took center stage at the event to showcase Kia’s strategy to build global leadership in electrification.
Inspired by Kia Motors’ design philosophy, ‘Opposites United’, the concept EV5 gives a preview of the mass-produced pure electric SUV model that will be released first in China at the end of this year. In addition, the concept EV5 heralds a new design era for Kia Motors, and provides an interesting glimpse into the aesthetic direction of the upcoming pure electric vehicle model of the Kia brand.
“The Kia Concept EV5 was inspired by the contrast and complementarity of natural landscapes and man-made architecture. It is designed to provide sustainable and environmentally responsible solutions while inspiring customers on every journey. People who are creative and seek new ideas. Developed for , this SUV combines an emotional formative language with an innovative, user-oriented interior structure,” explains Karim Habib, Executive Director of Kia Global Design Center.
A New Era in Electric Vehicle Design for ‘Living Without Boundaries’
Kia’s ‘Opposites United’ design philosophy, which fuses the conflicting visual influences of nature and modernity to create a sense of creative tension, energized the Kia design team in realizing the striking aesthetics of the Concept EV5. It is. In particular, the philosophy of ‘boldness toward nature’ influenced the shape and posture of the concept EV5, creating a unique SUV for those who pursue a ‘borderless life’ where there are no boundaries in enjoying and appreciating nature and the city.
The Concept EV5 exudes a progressive feel from every angle. However, as a member of Kia Motors, the vehicle’s authenticity and identity are beyond doubt. On the front, a new digital tiger face expresses cleanliness and dignity, strength and solidity, while subtly paying homage to the famous Kia Tiger nose grille. This confident new design is integrated with Kia’s Star Map signature lighting technology, which introduces the concept of a constellation connecting the stars and constellations.
The futuristic, flowing pattern provided by the digital lighting runs along the sides of the concept EV5, further solidifying its status as a pure electric car. The SUV’s sculptural lines, square fenders and serene strength exuding from its powerful stance are amplified by a painted finish inspired by Iceberg Matte Green, a rich and intense hue found in nature. Striking 21-inch wheels and an aerodynamics-enhancing roof spoiler complete the look.
A space of coexistence that blurs the boundaries between indoors and outdoors
Kia Motors’ designers were inspired by nature to complete the design of the concept EV5, while loading intuitive features so that occupants can more freely communicate and enjoy nature. The brand’s design philosophy of ‘boldness for the great outdoors’ also had an important influence.
The completely flat floor and ample interior space create a ‘space of coexistence’ where nature, people and technology harmoniously coexist. Combining the design themes of healing, caring, and recharging, the interior of the concept EV5 provides the perfect environment for occupants to relax.
The interior color palette presents calm and purity, the center fascia applies contrasting materials to emphasize the philosophy of ‘boldness for Mother Nature’, and the large wide panoramic display provides more content for passengers to enjoy.
The Concept EV5 implements a boundless design that blurs the boundaries between outdoor and indoor spaces. The innovative swivel seat allows occupants to sit quietly and enjoy unobstructed views of the surrounding landscape depending on where they are parked. When darkness falls, the expansive full-length panoramic sunroof, which acts as a solar panel, opens, allowing occupants to admire the stars pouring down into the sky. The advanced bridge lighting technology applied to the SUV can be adjusted as needed to reflect the mood of the occupants.
In accordance with Kia Motors’ will to manufacture cars using construction methods and materials that harmonize with nature, a variety of sustainable materials are used throughout the concept EV5’s interior. In order to implement the brand’s sustainable development strategy, a variety of sustainable items, including plant materials such as seaweed extract and upcycling PET bottles, are applied to the seats, doors, dashboard, and headliner to create a new standard of sustainability without using animal skins. presents.
A mass-production model of the EV5 will be released first in the Chinese market later this year. Details on future plans for other global markets will be disclosed at a later date.